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Artificial Intelligence (IA) is here to stay and, when used correctly, it is an extraordinary tool to accelerate processes, answer simple questions, and organize data. However, the condominium administration market in Portugal is witnessing a worrying phenomenon: the proliferation of “ghost companies” created entirely by AI.
For condominium owners and landlords, the risk of falling into a digital trap has never been higher.
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The Alert: Companies Fabricated in the Virtual World
Nowadays, anyone with internet access can create a condominium management brand in less than an hour. The result? Companies with visually flawless websites, modern logos, and perfectly written copy… but they only exist on the screen.
Many of these new brands that promise the world share the same red flags:
- No Registered Activity: They operate in fiscal and legal illegality, without formally registered companies.
- 100% Artificial Content: Usually, they do not show the faces of the team, or they use computer-generated photographs, and the support texts are copied from automated templates.
- Lack of Local Presence: They do not have offices, do not know the geographical reality, and will hardly carry out the on-site inspections your building needs.
- Absence of a Data Privacy Policy: They do not comply with the GDPR (General Data Protection Regulation). They do not explain who collects the co-owners’ data, where they store it, or how they protect it, leaving sensitive information from the entire building completely exposed and at risk.
- The “Years of Experience” Lie: It is common for these pages to claim that they have been operating for years or decades in the market. However, any citizen can do a reality check: simply access a public lookup tool (such as Dominios.pt Whois) and enter the website address to verify that the domain was actually purchased just a few months or weeks ago.
- No Team (The LinkedIn Ghost): A real condominium administration company needs managers, accountants, and operational assistants. In these AI-created projects, the team is invisible. When you try to look up the company on LinkedIn, one of two scenarios happens: either the company page simply does not exist, or, if it does, it has zero associated employees. There is no record of real professionals working there.
Extraordinary Promises vs. Practical Reality
These new projects generated by AI usually announce revolutionary features that, in truth, are technically unviable or simply false for the current sector.
- The myth of the “guaranteed 24-hour response”: Promising an infallible response on paper in less than a day for any situation means ignoring how reality works. When the country faces an extreme event — such as the recent Storm Kristin, which flooded garages, tore off roofs, and overloaded all technical assistance teams and emergency crews in the country —, an automated “24-hour” promise falls apart immediately. No algorithm can make an electrician or a plumber appear when the entire city is at a standstill. Making such blind promises is deceiving the client.
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The Condoroo Commitment: For the Responsible Use of AI
At Condoroo, we deeply believe in the power of technology. We use it daily to make our management faster, more transparent, and more efficient for all condominium owners. However, we defend a red line that must never be crossed: respect for the client.
"Technology should serve to bring people closer and optimize real processes, never to fabricate a false reputation or deceive those who trust us to manage their property."
Our appeal to the market is based on the responsible and ethical use of artificial intelligence in condominiums:
- Total Transparency: The client has the right to know when they are talking to a virtual assistant and when they are being assisted by a flesh-and-blood manager.
- Truth in Features: We do not invent technology that does not exist. Everything we promise on our platform is real, tested, and focused on solving the day-to-day problems of the condominium.
- Human Presence Where It Matters: AI helps us with the heavy bureaucracy so that our team has more free time to carry out on-site inspections, monitor maintenance work, and guarantee the real preservation of your building.
Conclusion: How Not to Be Deceived?
Before hiring a new condominium management company based on purely digital promises, do your homework:
- Verify if the company has a properly opened and legalized business activity.
- Demand the Professional Indemnity Insurance policy: A serious and legalized administration protects the clients’ assets. Always ask for proof of the company’s civil liability insurance and confirm that the policy is active and covers the building’s management risks.
- Confirm that there are real faces and people behind the project.
- Look for market guarantees, such as the Regiões 2026 Five-Star Award or the DECO Seal, which attest to the quality and safety of the service provided.
Do not let the management of your building fall into the hands of an algorithm with no legal responsibility. Choose partners who combine the best of technology with the commitment of human presence.
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